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Unicoi County United Way kicks off campaign, sets 2011 goal

The Unicoi County United Way held its campaign kickoff breakfast at the Clinchfield Senior Adult Center last week to unveil the 2011 campaign goal and spread the 2011 campaign message — “Live United.”
For local United Way President Jim Stevens, the message fits the members of this community.
“It is so appropriate for Unicoi County because this county lives united,” Stevens said.
During the breakfast, United Way officials set the 2011 campaign at $95,000, a seven-percent increase from the 2010 goal. Stevens said each year’s goal is important, but he said it is also important to increase services each year.
“The goal of $95,000 is important because it will provide services,” Stevens said. “Our goal is to make our services better this year than last year — we need to be sure that is paramount in our thinking.”
Special guests also spoke at the breakfast to provide support and reaffirm the goals of the United Way.
Stevens said Nashville United Way President Eric Dewey spoke, saying, “There is nothing magic about our goal, it just takes hard work.”
Stevens said Dewey spoke about how much the residents of Unicoi County care for each other, and he said Dewey expects a successful campaign.
He also called United Way Liason Janet Ayers a “guiding light of the United Way each and every year,” for her work at the group.
“We were very very pleased with the event,” Stevens said. “All in all it was a very festive occasion.”
Stevens said funds from this year’s campaign will go to more than 17 charitable agencies, such as the Unicoi County Family YMCA and the Boy Scouts, and said he hopes this year the group will be able to provide more services than the last.